The central listing at Nordic Wellness is an important step for Fuud to expand its presence and positioning of brands towards the target group in exercise, sports and health. The sales channel contributes to increased sales at the same time as it is an important showcase for making the brands visible and contributing to first-time purchases. Fuud's increased distribution in this segment also opens up great opportunities for line extensions and new partnerships within these sales channels. The Homie Synbiotic and iQ Fuel brands, together with Foodbox, are through the launch represented at training facilities in Sweden where active members amount to a total of over 700,000.
For more information, please contact:
Peter Blom, CEO
Telephone: 070-655 56 98
About the Fuud Group
With the vision of being the Nordic market leader in 2025, Fuud brings together a number of exciting Swedish brands within Functional Foods under one roof, in order to jointly challenge the existing players in one of the food industry's fastest growing categories.
Fuud is growing through a combination of organic growth and acquisitions with a strong focus on high-quality content, exciting innovations and attractive design. Fuud's goal is to offer new and better alternatives than those already on the market, and at the same time contribute to both better health and increased quality of life for the Nordic population.
With a naturally built-in forward-thinking spirit, a strong and motivated sales force and a number of experienced key players in management and the board, Fuud has created a balance between muscle, drive and experience. The Fuud Group currently has the following brands: iQ Fuel, Homie, Beijing8, Juica, Juice Culture, Bacoccoli, Frill, Nathalie’s, Barfly, Bezzt of Nature and Legendz.
The company is based in Stockholm and is listed on the Nasdaq First North Growth Market, short name Fuud. FNCA Sweden AB is the company's Certified Adviser. Tel. +46 (0) 8 528 00 399, email email@example.com.